FL@33

multi-disciplinary
design studio for
visual communication
and beyond

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Illustrators' Christmas Fair 2017, Stereohype / FL@33 stand on the giant canopied outside yard between the Central Saint Martins and House of Illustration who organised the event, King's Cross, London, 2 Granary Square, N1C 4BH, Saturday,
9 December 2017, 11am–5pm.
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FL@33 / STEREOHYPE STAND
For a second year running we seized the opportunity to be part of this cheerful event in London. It is always an enormous pleasure to meet – often for the first time – collaborators, supporters and customers at these rare occasions. Our stand at the Illustrators' Christmas Fair already attracted a lot of attention at last year's well-visited 2016 fair and was once again a great day out on this cold Saturday in 2017.
___ Plenty of FL@33-designed items were on offer again as part of almost 2,000 graphic art products from Fine Art prints to button badges created for Stereohype by over 400 carefully selected talents from around the world that all form part of Stereohype's FL@33-curated graphic art collection.
___ Organised by the House of Illustration the annual fair offers a wide range of beautiful work by approximately 100 contemporary illustrators and collectives. The giant canopied outside yard between the House of Illustration HQ and Central Saint Martins was transformed again into a festive grotto of illustrated treasures and treats to tempt visitors at the height of the festive season.
___ Visitors could browse Stereohype's over 1300-strong button badge collection that was again spread out at one side of our stand. A very enjoyable sight (and sound) for all involved considering that stereohype.com is of course an online boutique most of the time with virtual offerings that only become physical to customers once the product reaches their letterboxes.
___ Also available at the stand were newly released Button Badge Motif Prints by FL@33 and many others that were added to this new and at the time already 194-strong print edition.

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