FL@33

multi-disciplinary
design studio

ALTRAN | ANIMATION / VIDEO PROJECTION
We were commissioned to create a vector-based Flash animation for Altran – the European leader in high technology and innovation consultancy.
___ The final piece was projected onto a huge glass screen in the reception area of their Paris-based headquarters. It was projected for over year starting in spring 2007.
___ The animation loop features growing dandelions with their seeds being transformed into letters forming the Altran logo. The colours of individual flowers are constantly changing. The main flower with its whopping 1,200 individual frames was painstakingly drawn in a stop motion technique – with a little help from our friends blend option in Freehand and motion tween in Flash.
___ The video was produced in both black and white and also as a colour version. The black background chosen for this purpose obviously becomes transparent when projected.

 

 

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